Floor 03 · Grow
AI visibility tracking. Are you in the answer?
AI visibility tracking records how often ChatGPT, Perplexity, Gemini and Google AI Overviews bring up your brand, and link to your pages, when buyers ask about your field. yop tracks AI visibility from Tallinn on a fixed set of real buyer questions in eight languages, compares you with competitors and fixes the pages that should be cited.
AI visibility
What does AI visibility tracking measure?
AI visibility tracking runs the same set of questions through AI assistants on a schedule and records what comes back: whether your brand is mentioned, in what position, with what description, and which pages are cited as sources. Over time it shows whether you are gaining or losing ground in AI answers, the way rank tracking does for Google.
The same prompt can give a different answer each time, so one test proves little. Tracking uses many questions, repeated runs and the same settings each month, and reports trends instead of one-off screenshots.
- Mentions. How often buyer questions get answers that include your brand.
- Citations. Which of your pages are linked as sources, and how often.
- Share of voice. Your mentions set against your competitors’ on an identical question list.
- Accuracy. Whether the facts assistants state about you are correct.
What we track
Six measures, one monthly report.
Prompt set
Real questions buyers ask, built from search data, sales calls and reviews, grouped by topic and buying stage.
Engines
ChatGPT, Perplexity, Gemini, Copilot and Google AI Overviews, tested monthly under identical settings.
Competitor benchmark
Your share of mentions and citations next to the brands you compete with.
Cited sources
The pages, directories and articles assistants cite for your topics, so you know where to be mentioned.
Fact check
Wrong prices, old addresses or outdated descriptions flagged and traced to their source.
Fixes
Pages rewritten answer-first, schema added and facts aligned, so the next run can cite you.
Compare
A tracking tool or tracking with fixes?
| AI visibility tracking by yop compared with a tracking tool on its own | AI visibility tracking by yopOur pick | A tracking tool on its own |
|---|---|---|
| Mentions and citations measured | Yes | Yes |
| Prompt set built from your buyers | Yes | You build it |
| Several languages | Eight | Often English only |
| Explains why you are missing | Yes | No |
| Fixes the pages | Yes | No |
How it runs
Four steps into the answers.
Prompt set
Forty to a hundred buyer questions agreed with you, for each language and market.
Baseline
First runs across all engines, with competitors, cited sources and wrong facts recorded.
Fix
Pages, schema and profiles changed where the gaps are.
Track
Monthly runs and a report on mentions, citations and share of voice.
AI visibility and SEO
Where does AI visibility differ from SEO?
SEO measures where your pages rank in a list of links. AI visibility measures whether an assistant names you in a written answer, and which sources it trusts for that answer. The two overlap, because assistants often draw on pages that rank well, but not completely: a well-ranked page that buries its answer may be skipped, while a clear page on a trusted third-party site may be quoted instead.
That is why tracking alone isn’t enough. The report leads straight to work on your own pages and on the sites assistants cite, which is what our AI SEO and digital PR services do.
Your visibility
Ask us one question your buyers ask.
We run it through the main assistants and reply within two working days with who they name, and why.
Questions
Asked about AI visibility.
What does AI visibility tracking measure?
AI visibility tracking measures how often AI assistants mention a brand and cite its pages when answering a fixed set of buyer questions, tracked over time and compared with competitors.
Which AI platforms do you track?
ChatGPT, Perplexity, Google Gemini, Microsoft Copilot and Google AI Overviews. Others can be added when your buyers use them.
How does AI visibility tracking work?
We agree a set of real buyer questions, run them through each assistant with the same settings every month, and record mentions, positions, cited sources and the facts stated about you.
Can we do this ourselves with a tool?
Yes, tools can collect the data. What they don’t do is choose the right questions, explain why you are missing and change the pages. yop does all three.
How long until AI visibility improves?
Edits to your own pages can appear within weeks in assistants that browse the web live. Being mentioned more widely builds over months, as third-party sites cover you.
Can you track AI answers in other languages?
Yes. We run prompts in English, Turkish, Estonian, German, Finnish, French, Spanish and Arabic, since assistants often recommend different brands from one language to the next.
How much does AI visibility tracking cost?
yop charges a fixed price for the prompt set and baseline, then a fixed monthly fee for tracking and reporting, agreed in advance.
Floor 03 · Grow
More on the Grow floor
SEO and GEO services from yop: rank on Google and get named in ChatGPT, Gemini and Perplexity answers, with one plan, one report and one team.
Technical fixes, content and links that lift you on Google.
Your name in the answers ChatGPT, Gemini and Perplexity give.
Crawling, indexing and speed fixed at the source.
What holds your site back, ranked by what it costs you.
Found on the map when people search nearby.
Categories and products that rank and sell.